- Market Research
 - Segmentation
 
Client: A US-based non-profit focused on advancing the potential of mobile technology for positive change around the world
Task: Develop an overview of the digital donations space around the world.
Scope:
- The market size, growth rates and the potential of the market.
 - Market segmentation.
 - Future trends and forecasts.
 - Consumer sentiments and behavior by age groups and regions.
 
ADDFORCE conducted a market research and analyzed the latest trends to segment the market and identify the most generous givers.