- Business Assesment
- Brand strategy
- Brand Launch
- Marketing Collateral
Client: A major automotive parts manufacturer.
Task: Re-launch brand in North American market.
- Brand health assessment.
- Analysis of existing communications and promotional materials.
- New brand strategy development.
- Revising visual design and messaging of promotional materials and website according to a new brand strategy.
- Website development.
- Re-launch strategy and activation plan.
ADDFORCE executed a complete marketing strategy review and re-launched the brand in the US and Canadian markets. The updated strategy included the development of new communication materials, sales plans, and website design.